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Google Ads Keyword Match Type Helper

Google Ads Keyword Match Type Helper

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Mass update the match type before adding keywords in Google Ads.
Type
Extension
Users
4,000 users
1K
ignitemarketing.com
View author page of ignitemarketing.com
Published
Published on September 13, 2022
Version 1.0.13
Manifest version
3
Updated
Updated on January 7, 2025
productivity/workflow
Extension Category
Website
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Google Ads Keyword Match Type Helper Chrome Extension Image 1
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Description

Bulk update the match type on keywords that you're adding within Google Ads.

Google defaults your new keyword to Broad match when you're adding new keywords or adding new matched terms as keywords.

This extension lets you get the match type selector back.

Follow these 4 steps: → Install our Match Type Helper Chrome extension. → Review matched search terms in Google Ads. → Choose your desired match type: exact, phrase, or broad. → Bulk change match types for all matched terms before adding.

Updated to work across all Google Ads keyword screens: ⦾ Adding Keywords from "Insights and report\Search terms" ⦾ Adding Negative Keywords from "Insights and report\Search terms" ⦾ Adding Search keywords from "Campaigns\Ad Groups" ⦾ Add Negative search keywords from "Campaigns\Ad Groups"

░░░ Details: ░░░ Previously, Google Ads let you choose whether a new keyword should be "Exact," "Phrase," or "Broad" match directly when adding it from the matched search terms. Now, Google automatically sets new keywords as "Broad" match, and if you want "Exact" or "Phrase" match, you have to add extra symbols manually each time, which can be time-consuming and error-prone.

Our Google Ads extension addresses this issue. It allows you to: → Choose the match type for each keyword individually when adding matched search terms. → Change the match type for all matched terms in bulk before adding them.

This makes the process faster and reduces the likelihood of mistakes.

Our extension works on your device and does not send your data to external servers or third parties.

░░░ Change Log: ░░░ v1.0.13 • Minor bug fix to address multiple " and [ syntax which could occur

v1.0.12 • Extension name change to better represent the broader capabilities recently added • Adjustments to improve activation of extension under different conditions

v1.0.11 • Minor UI fixes • Changed extension activation method to address issue reported by some users

v1.0.10 • Extended match type switcher from "matched terms" screens to core "add keyword/negative keyword" screens to enable quick match type switching everywhere • Revised UI with buttons for improved UX • Added links to Privacy Policy, Support Center, Reviews and Social Sharing

v1.0.6 • First release

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